AI search
We help AI tools find your business and name it correctly.
More people ask ChatGPT, Google's AI answers, and Perplexity who to hire before they visit a single website. We build your site so those tools can read it, trust it, and quote it, and we check what they say about you every month. People in the industry call this AEO, short for answer engine optimization.
What changed
An AI answer names a few businesses, so being one of them matters.
A search results page used to show ten links. An AI answer usually names two or three businesses and links to the sources it trusted. The good news is that the tools reward the same things good customers do: clear facts, real people, and a business that looks the same everywhere you find it.
What we do
We do six things to help make your site the one AI tools recommend first.
We let the right AI tools in
Your robots.txt file, the note that tells search engines what they may read, welcomes AI tools by name and spells out how they can use your pages. Training is your choice, with one switch.
We say what you do in plain words
Each service gets its own page that opens with the answer a customer is looking for, in a sentence that still makes sense when an AI tool quotes it.
We label your facts
Structured data tells software exactly which line is your phone number, your hours, your services, and your authors, so nothing has to be guessed.
We show who stands behind the work
Named authors, real bio pages, and credentials like bar admissions, connected to every article. AI tools lean toward sources with real experience.
We keep your details identical everywhere
Your name, address, and phone number match on your site, your Google profile, and your directories, so AI tools see one clear business.
We answer your customers' real questions
Short question-and-answer sections on the pages that need them, marked up so AI tools can find the exact answer to the exact question.
How we check
Every site we build has an AI search scorecard.
Your dashboard checks what matters on its own and flags anything that slips, and every month we ask the AI tools the questions your customers ask and see who gets named.
- 01AI search tools can read the site. Nothing blocks them, including leftover files.
- 02A plain-language guide for AI tools is published. It's a short summary of who you are and what you do.
- 03Business facts are labeled. Structured data on every page, matching your Google profile.
- 04Questions are answered on the page. Hidden labels, like schema markup, point AI tools right to them.
- 05Articles are signed by real people. Each one comes with the author's bio and credentials.
- 06Content is current. AI tools favor pages that are kept up to date.
The honest part
We make your site the clearest source, and we show you what the tools say.
Nobody controls what an AI tool recommends, so no one can honestly promise you a spot in ChatGPT. What we can promise is the work that makes you easy to trust and quote, and a straight report on how it is going.
From the blog
Read more about AI search for your business, explained in a way that makes sense.
Showing Up When People Ask AI for a Lawyer
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AI & SearchHow AI Search Is Changing the Way Clients Find You
More people are starting their search inside AI tools that answer the question directly instead of handing back a list of links.…
Questions
AI search is new, so here's what people want to know.
What is AI search?
AI search is when someone asks a tool like ChatGPT, Google's AI answers, Perplexity, or Claude a question and gets a written answer instead of a list of links. The answer often names two or three businesses, so being one of them matters.
Can you guarantee ChatGPT will recommend my business?
No one can guarantee what an AI tool will say. What we can do is make your website the clearest, most trustworthy source for your business, let the right AI tools read it, and check what they say about you every month.
Is this different from regular SEO?
It builds on the same foundation: a fast site, clear pages, and consistent business details. AI search leans harder on plain facts, structured data, and real people with real credentials, so we put extra care into those.
Should I block AI companies from my website?
We leave AI search tools on for every client, because blocking them takes you out of the answers. Letting AI companies train on your pages is your choice, and we set it the way you prefer with one switch.
Find out what AI tools say about your business.
Book a short call and we will run the check with you.
Book a call